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When asked to name the most powerful person in the music business, many music fans might throw out names like Simon Cowell, Bono or DVD Jon.

Music insiders know better. In an unofficial Bizlevity poll, Rob “Diesel” Kroese was named the most influential man in the music industry for his contributions to reviving Huey Lewis’ career.

Lewis, known for catchy pop tunes like “Hip to Be Square” and the Grammy-nominated “Power of Love” had faded from the music scene until recently.

Thanks to the efforts of Diesel and the mobilization of followers of his Mattress Police blog, Huey recently snagged not one, but two, cameo appearances in the hot, new Jimmy Kimmel/Ben Affleck music video, “I’m F**king Ben Affleck.”

In the following YouTube clip, Jimmy Kimmel gives the background leading up to the making of the video and then shows the music video in its entirety.

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Huey at around 4:02 and 5:23 in this semi-exclusive Bizlevity video
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Diesel’s exerts most of his influence in music behind the scenes and he was unavailable for comment as Bizlevity went to press.

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Diesel (far right) meets with Hollywood power players Matt Damon and George Clooney

{Ed. note: In response to people asking me why I don’t have a better picture of Diesel: Far right in the hat, you knuckleheads — not the dude in the brown shirt facing the other way who wasn’t cropped out. Sheeesh!}
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A private figure, Diesel keeps a low profile and is described in Wikipedia only as “a specific fractional distillate of petroleum fuel oil or a washed form of vegetable oil that is used as fuel” which only adds to his mysterious aura.

The new Most Powerful Man in Music recently launched a new online humor magazine, Clay Pigeon which joins his original blog, Mattress Police and the Interweb’s best collection of humor sites, Humor-Blogs in his expanding media empire.

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* A high-quality version of the video is available on Jimmy Kimmel’s site